OUR STORY
ABOUT ARIUS
Hi, I’m Lauren, the founder of Arius - a brand inspired by the ocean, sustainability, and the simple joy of living in harmony with nature. Arius began when I had my first child, Ari. Like many new parents, I became more conscious of what I was putting on my baby’s skin and, by extension, my own. I started questioning the hidden toxins, synthetic fibres, and unsustainable practices in the fashion industry and realised how hard it was to find everyday clothing that was comfortable, timeless, and made from natural, eco-friendly materials.
I wanted clothing that felt as good on as it was for nature - soft, effortless, and kind to both people and the planet. When I couldn’t find it, I decided to create it. And just like that, Arius was born.
CLOTHING DESIGNED FOR LIFE BY THE WATER
At Arius, we make sustainable, versatile pieces designed for those who love the sea, sun, and all things nature. Inspired by carefree beach days, salty air, and the beauty of nature, our collections are perfect for those who feel most at home near the ocean - or who simply want to carry that relaxed, barefoot-in-the-sand feeling with them wherever they go.
Our pieces are designed for:
· Beach lovers, surfers, and adventurers who crave effortless style.
· Eco-conscious individuals who care about the planet and their impact.
· Minimalists who want fewer, better-quality pieces in their wardrobe.
· Families who believe in comfort, durability, and sustainable choices.
· Busy Mums who want to look put together but are over wardrobe fatigue.
Each piece is crafted with natural, organic, and responsibly sourced fibres, ensuring that what you wear is as pure, breathable, and toxin-free as possible. Because fashion should feel good for you and good for the Earth.
SUSTAINABILITY IS AT OUR CORE
Sustainability isn’t just a buzzword for us—it’s why we exist. We carefully choose materials that are:
· Natural and organic – Our fabrics come from organic cotton, linen, hemp, and other plant-based fibres that are gentle on your skin and the planet.
· Toxin-free – No harmful chemicals, no synthetics, no microplastics—just pure, breathable materials.
· Ethically made – We work with responsible manufacturers who prioritise fair wages, safe working conditions, and ethical production.
· Low-waste and circular – We rescue fabric offcuts, minimise waste, and create long-lasting clothing that doesn’t end up in landfill. When you're finished with your item you can swap or sell in our Facebook community (Arius Crew) or use the textile recycling program to send to Upparel for recycling.
· Sustainability is about more than materials - it’s about how we make, wear, and care for our clothing. When you invest in Arius, you’re choosing timeless, well-made pieces that last beyond seasons and keep waste out of our oceans.
GIVING BACK TO THE PLANET
We’re not just here to talk about sustainability - we’re here to take action. That’s why we proudly donate to environmental initiatives that focus on:
· Reforestation – Restoring forests and habitats for a greener planet.
· Ocean conservation – Protecting marine ecosystems from pollution & restoring our coral reefs.
· Sustainable future projects – Supporting grassroots movements that drive real change.
In the past we have donated to Greening Australia to help plant more trees. Currently, we donate $1 from every product purchased to Coral Gardeners - legends who are restoring coral reefs around the world. When you choose Arius, you’re making a conscious choice to support ethical brands and help build a better, cleaner world for future generations.
FEEL GOOD, LOOK EFFORTLESS
We believe clothes should feel as effortless as a summer’s day - comfortable, breathable, and made to move with you. Our pieces are designed with a relaxed, minimalist aesthetic, making them the perfect staples for:
· Beach days – Lightweight, airy fabrics that let your skin breathe.
· Coastal adventures – Durable, comfortable styles built for movement.
· Slow, intentional living – Timeless wardrobe essentials that you’ll love for years.
Whether you're chasing waves, soaking in a sunset, or simply enjoying slow moments in nature, Arius Clothing is designed to make you feel at ease, empowered, and effortlessly stylish - all while treading lightly on the planet.
OUR OTHER AMAZING BRAND PARTNERS
We have partnered with some other ethical and sustainable brands creating products that are not only better for us, they’re also better for the planet too. At the start of 2025 I wanted to extend our range to provide our customers with a complete ethical and sustainable beach and adventure solution.
We now stock Winki Zinc natural sunscreens and zinc. This is a natural, Australian made, plastic free, vegan and reef safe brand.
Ozeano sunglasses are our newest addition. They make beautiful plant-based sunglasses, made from Italian bio-acetate. These stunning polarised glasses make the perfect addition to your daily look.
I love being able to stock such products that are guided by the same ethical and sustainable values as we are.
JOIN THE ARIUS COMMUNITY
Arius Clothing is more than just a brand - it’s a lifestyle and a movement. A way to live with intention, with simplicity, and with respect for nature. When you wear Arius, you’re joining a community that believes in ethical fashion, adventures in nature, and creating a better future for the next generation.
Thank you for being part of our journey. Let’s continue to make waves - one sustainable choice at a time.
Loz xx
For the fun, sea, and sun lovers.